Terms of Service
Last updated: 14 September 2026 · Applies to Appcroft: AI Try-On & Chat
In short. Appcroft AI is a Shopify app you install in your store. You pay through Shopify, monthly or yearly, and each plan includes credits that pay for AI work; extra credit packs never expire. The images the app generates are approximations, not photographs of the product on a person. You are responsible for your store, your customers' consent and how you use the results. We run the service carefully, but we cannot promise it will never be interrupted, and our liability is limited to what you paid us in the last twelve months.
- 1. The agreement
- 2. The service
- 3. Your store and your account
- 4. Plans, billing and credits
- 5. Free plan and trials
- 6. Acceptable use
- 7. AI output
- 8. Your customers
- 9. Your own AI key
- 10. Intellectual property
- 11. Availability and changes
- 12. Ending the agreement
- 13. Warranties and liability
- 14. Governing law
- 15. Contact
1. The agreement
These terms are a contract between you — the merchant who installs Appcroft AI Virtual Try-On (“the app”) in a Shopify store — and AppCroft, a project of Veltical (veltical.com) (“we”, “us”). By installing or using the app you accept them. If you install the app for a company, you confirm you may bind it. Our Privacy Policy is part of these terms.
The app runs on Shopify, and Shopify's own terms and policies continue to apply to your store and to your relationship with Shopify.
2. The service
The app adds two features to your storefront:
- Virtual try-on — a shopper uploads a photo of themselves and the app generates an image of them wearing a product from your catalogue, optionally with several items, a scene, or a garment of their own.
- Shopping assistant — a conversation that answers shoppers' questions from your catalogue and recommends products you actually sell, with prompts you can switch on at chosen moments.
Both are configured from the app's pages in your Shopify admin, which also show what the features brought in, how many credits were used, and let you manage your plan.
3. Your store and your account
You are responsible for everything done in the app from your store's Shopify admin, including by your staff. Keep your Shopify access secure. Tell us promptly if you believe someone is using the app in your store without permission.
The app requests only the Shopify permissions it needs; what each one is for is explained in the Privacy Policy and on the app's listing. Revoking a permission may stop parts of the app from working.
4. Plans, billing and credits
Billing through Shopify
Plans and credit packs are bought and paid for through Shopify Billing, on your Shopify invoice, in the currency and with the payment method Shopify holds for your store. Prices are shown in the app before you approve a charge. Taxes may be added by Shopify according to your location. We never receive your payment details.
Subscriptions
A plan renews automatically every month, or every year if you chose yearly billing, until you change or cancel it. Yearly plans are billed once a year in advance at the discounted rate shown in the app. You can move between plans at any time from “Plan and credits”; moving to a smaller plan takes effect according to Shopify's proration rules and may turn off features the smaller plan does not include, which the app tells you before you confirm. Subscription fees are not refunded for a partly used period, except where the law requires it.
Credits
AI work is paid for with credits. Each plan grants a number of credits every billing cycle (on yearly plans, the monthly share each month). What a try-on or an assistant message costs in credits is shown in the app and may differ by type — for example a try-on with several items costs more than one with a single product, and assistant messages beyond the plan's monthly allowance draw on credits at the rate shown.
- Plan credits expire 365 days after they are granted, and are used before any other credits.
- Credit packs are one-time purchases. Pack credits never expire while the app is installed and are used after plan credits.
- Credits have no cash value, cannot be transferred to another store and are not refundable, except where the law requires it. A try-on that fails on our side, or a photo the app rejects, is not charged.
- When a store runs out of credits, the try-on button is hidden from shoppers and the assistant stops answering until credits are added; the app can be set to top up automatically from a pack of your choice.
- Uninstalling the app forfeits any remaining credits, unless you reinstall within the period Shopify keeps your store's data for us (48 hours).
Reselling credits to your customers
On plans that include it, you may sell try-on credits to your own customers as products in your store. That sale is between you and your customer, through your own checkout; we take nothing from it and the app only delivers the credits when Shopify reports the order paid, and takes them back on refund.
Price changes
We may change prices and what each plan includes. A change to a plan you are on applies from your next billing cycle after we have told you, through the app or by email, at least 30 days in advance. Shopify will ask you to approve a new charge where its rules require it.
5. Free plan and trials
The Free plan and any trial period are offered so you can see the app work in your store. They come with a limited number of credits and features, as shown in the app, and may be changed or withdrawn. One free allowance per store.
6. Acceptable use
You agree not to use the app, or let anyone use it through your store, to:
- generate images that are sexual, violent, deceptive, defamatory, or that depict a person without a right to do so;
- try on products that are not clothing, footwear or accessories, or catalogue content that is unlawful or that you do not have the right to sell;
- circumvent the app's photo checks, rate limits, credit accounting or security;
- scrape, resell, or make the service available to third parties outside your own store;
- interfere with the service, other merchants' use of it, or the providers it runs on; or
- violate Shopify's Acceptable Use Policy or applicable law.
The app refuses photos that do not show a person, applies a list of blocked prompt terms, and enforces per-visitor limits you configure. We may suspend a store that abuses the service, after notice where practical.
7. AI output
Try-on images and assistant answers are produced by machine-learning models. They are approximations: a generated image shows roughly how a product may look on a person and is not a photograph of the product, nor a guarantee of fit, colour, size, texture or availability. The assistant answers from your catalogue and can be wrong.
The app tells shoppers that results are approximations and does not charge you for a result our checks consider unreliable. You remain responsible for the product information in your catalogue, for any claims made in your store, and for reviewing how the features present your products. You should not rely on AI output for decisions that require accuracy, such as size charts or regulatory statements.
You may use the generated images in connection with your store. We do not claim ownership of them. Because they are derived from a shopper's photo, any use beyond showing the result to that shopper — for example in marketing — requires that shopper's permission, which is yours to obtain.
8. Your customers
Your customers' photos and conversations are processed on your behalf, as described in the Privacy Policy. You are their data controller. You agree to:
- have a privacy policy in your store that covers the try-on and the assistant, and use the app's consent setting where your law requires explicit agreement before a photo is processed;
- choose a photo retention period appropriate to your customers (the app defaults to 30 days and allows at most 90);
- handle your customers' privacy requests through Shopify, which the app honours automatically; and
- not use the app for customers under the age at which your law requires parental consent.
We process customer data only to provide the service, on your instructions, and for as long as described in the Privacy Policy, which serves as our data-processing terms.
9. Your own AI key
On plans that allow it, you may connect your own fal.ai API key. AI work is then billed by fal.ai to you directly, under fal.ai's terms, and is not charged in credits by us. You are responsible for that key, its limits and its cost. The app stores the key encrypted and uses it only for your store; you can remove it at any time, after which the app falls back to credits.
10. Intellectual property
The app, its code, design and name belong to us and our licensors. You get a non-exclusive, non-transferable right to use it in your store while these terms apply. Your catalogue, brand and content remain yours; you grant us the right to process them to provide the service. You may not copy, modify, reverse-engineer or create derivative works of the app, except as the law allows.
11. Availability and changes
We aim to keep the service available at all times and monitor it continuously, but we do not guarantee uninterrupted operation. The app depends on Shopify and on AI providers, which have their own outages. During a planned maintenance the storefront features step aside gracefully — the try-on button and the assistant hide rather than fail — and no credits are charged.
We improve the app continuously and may add, change or remove features. We will not remove a feature that a paid plan is sold on without notice of at least 30 days, except for legal or security reasons.
12. Ending the agreement
You can end it at any time by uninstalling the app from your Shopify admin; your subscription ends with the current billing period according to Shopify's rules. We may end it, with notice, if you breach these terms, if your Shopify store is closed, or if we discontinue the app — in that last case with at least 60 days' notice and no charge for the remaining period.
On uninstall, Shopify notifies us 48 hours later and we delete your store's data as described in the Privacy Policy. Sections 7, 10, 13 and 14 survive the end of the agreement.
13. Warranties and liability
The app is provided “as is”. To the fullest extent the law allows, we disclaim all implied warranties, including merchantability, fitness for a particular purpose and non-infringement, and we do not warrant that AI output will be accurate or that the service will be error-free.
To the fullest extent the law allows, we are not liable for indirect, incidental, special or consequential damages, lost profits, lost sales or lost data, and our total liability arising out of or relating to the app in any twelve-month period is limited to the amounts you paid us for the app in that period. Nothing in these terms limits liability that cannot be limited by law, including for fraud, wilful misconduct or gross negligence.
You will indemnify us against claims arising from your catalogue and content, from your use of generated images beyond showing them to the shopper concerned, and from your breach of these terms or of your obligations to your customers.
14. Governing law
These terms are governed by the laws of Romania, without regard to conflict-of-law rules, and disputes are brought before the competent courts of Romania — unless the law of the country where you are established gives you the right to a different forum, in which case that right applies. Before going to court, both sides agree to try to resolve a dispute by contacting each other in writing first.
15. Contact
Questions about these terms: contact@appcroft.com.